During the early 1900s, for many Americans owning a vehicle was a luxury. One which many Americans couldn’t afford to have. Greyhounds founder saw and made good on the opportunity to provided low-cost intercity transportation to those residing in rural areas and driving them into cities for business and job prospecting opportunities. With vehicle ownership, more widely accessible Greyhound Bus Company has reconfigured its business model, and now they are centrally focused on providing superior service to its core customers.